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Kicks That Kick Back: Introducing An Awesome Conscious Brand

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We’re excited to offer another awesome conscious brand to the Choobs marketplace, and we think you’ll love them too!

SAOLA is on a mission to design casual kicks that look good, feel great, and are made with as many eco-friendly materials as possible. They are outdoor lovers, parents of future generations, and they are dedicated to making a difference.

SAOLA makes sustainable kicks that kick back. Here’s why they’re so great…

Super comfy, Extra light shoes

SAOLA shoes are super comfortable and extra light. They’re so soft, you can even wear them barefoot! The insoles are made from natural cork, which makes you feel like you’re walking on a cloud.

These shoes are light as a feather! They weigh less than 0.4 pounds – lighter than Allbirds!

Fairly priced

SAOLAs are priced fairly compared to other shoe brands, especially other conscious brands. You can get a great pair of shoes for as little as $69, and the maximum you’ll pay is $99.

A bonus is that you’ll get free shipping!

Sustainably made

SAOLA knows that sixty to seventy percent of the environmental footprint of a pair of shoes is a result of the product’s materials, so they’ve made eco-construction the central pillar of SAOLA’s shoe development. They carefully selected the materials that go into the shoes…

As mentioned, the comfy insoles are made of natural cork. An advantage of natural cork is that the bark can be harvested without cutting down the trees! These trees continue to grow and generate a new bark which can be taken again a few years later.

The uppers of SAOLA shoes are made with recycled plastic bottles, otherwise known as PET. When recycled, PET goes through a cleaning, grinding, and melting process that results in a thread, giving second life to plastic and reducing trash in our landfills. And what happens to this thread? Well, it’s then woven into various fabrics to create the comfy and stylish uppers for SAOLA shoes. Depending on the style, each pair of SAOLA shoes contains between 3 and 7 recycled PET bottles.

If that’s not enough, check this out… Rising temperatures and excess chemicals in our lakes and rivers contribute to the growth of algae – harming the lives of plants, animals, and humans. SAOLA partnered with the team at Bloom Foam to harvest harmful algae and create eco-friendly, bio-sourced materials for the insoles and outsoles of their shoes. Bloom Foam removes harmful algae from the water and puts it through a process that dries, crushes, and converts it into powder. This powder is then mixed with EVA (a synthetic material) to become Algae Foam, used for sole construction. Using Algae Foam allows SAOLA to use fifteen to twenty percent less synthetic materials in their soles, cleans lakes of harmful algae, and prevents the release of CO2 into the atmosphere. Now that’s what we call a win for mother nature and a win for your feet!

Oh, and the laces are made from organic cotton.

Gives back to wildlife preservation

Not only can you buy shoes that are comfy and sustainable, but you can also help support SAOLA’s social mission. SAOLA has been committed to the preservation of wildlife since its creation. It’s even in the name… the Saola is one of the rarest animals found on our planet with only 700 or so animals left.

the-saola-description
The Saola – a critically endangered “Asian unicorn” that lives in the mountains between Vietnam and Laos.

This conscious brand donates one percent of sales to wildlife conservation projects so that in another 40 years, our planet’s animals are not a thing of the past.

SAOLA donates this money to MWALUA WILDLIFE TRUST, a grassroots organization in Africa that is fighting droughts to supply sustainable water systems to wildlife communities, while also promoting human-wildlife coexistence. Volunteers work with communities to raise awareness about conservation, promote ecological restoration, and increase ethical economic opportunities to protect Kenya’s nature and biodiversity.

Machine washable

Like all my favorite things, SAOLAs are easy to clean! Throw them in the wash (on cold) and you can also tumble dry them on low.

SHOP ALL OF SAOLA HERE!

RELATED: Shop Consciously: Karma Collective

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