Olori releases Tola Classic Shoulder Bag
Headbands of Hope releases a special product designed by a cancer survivor
Saola drops two new men’s shoes
Karma Collective drops three new women’s tops!
Shop clothing from brands that DO GOOD on Choobs.
Shop clothing from brands that DO GOOD on Choobs.
You really want a job. You may not be the perfect candidate on paper – you don’t have the ‘preferred years of experience’ – but it’s a perfect role for you.
Most people would submit a resume and pray for an interview, where they’ll spit cookie-cutter answers to questions. They think if they just follow the process, good things will happen.
In reality, there are hundreds of applicants for the role you want, so you can’t just follow the process. If you really want the job, you must take bold action to stick out!
A job opening is published online and hundreds of applications pile in. The hiring manager goes through the high stack of resumes, selects a few that look good, and responds to those applicants. What are the odds that YOUR resume will stand out among that stack? Not good.
Next to this high stack of resumes sits a much smaller stack. These are the resumes of applicants who got referred by an employee at the firm. Most of these applicants will get an interview because the hiring manager trusts that stamp of approval from another employee.
The best chance of getting past this first checkpoint and getting an interview is to get a referral. Get in the small stack of papers. The best part: employees get thousands of dollars in bonuses for referring people, so they want to do it!
If you know someone at the firm, great, reach out to them and ask for a referral. If you don’t know someone at the firm, it’s time to network. Use LinkedIn to see who works at the company from your school, your past firm, or your hometown. Reach out to 5 of them and ask for a call to talk about the firm, position, and their experience there.
This is your first phone interview… tell them why this job is perfect for you and how you’ll help the company. If the call goes really well and you’ve made a connection, ask how they’re able to help you land this dream job. Most of the time, they’ll refer you! Again, they’ll get a bonus if you land the job! It’s a win-win.
You got referred and landed an interview. Most people go into the behavioral interview and are nervous because they don’t know what they’ll be asked. They’re afraid they’ll stutter and stumble over a question.
The truth is that interviewers don’t actually judge you on your answer to their exact question. They ask questions just to get to know you.
You have to manage what they hear about you in the interview. You can’t walk away saying “Damn, I never got to tell them about…” No matter what they ask, you must manage the story they hear.
“Tell me about yourself.”
This is your chance to kick off the interview with a bang. The other candidates will bore the interviewer by listing off their resumes, but you will tell a story. The interviewers are interested in you the human, not you the resume.
Every good story has a transformation. Here’s a good template for your story: “I was born to blah blah. My whole life I wanted to become a blah because both my parents are that. Then I had blah experience and figured out I was really good at talking to people, so it transformed me to want to be an account executive. So I went to college and since then I’ve been accomplishing blah. Now I want to be challenged/make an impact which led me here!”
“Tell me about a time….”
You can’t prepare for these exact questions, so come in with 3 stories you want to tell.
You’ll be waiting for questions that tee you up to knock these stories out of the park. People remember stories, not facts, and these will wow them!
You should come in with an understanding of what the company’s good AND bad at. Go above and beyond – use their product, look up their financials, talk to their customers, etc.
Incorporate these observations into your answers so they know you’re a) proactive and b) interested in the company. Come in and say, “I talked to 5 of your customers, do you want to hear what they said?”
It’s part of the test. They’re judging you based on this, so don’t ask cookie-cutter questions.
If you’re like most people, you’d ask how YOU will benefit from this job – “what will my hours be like, what’s your vacation policy.” To stick out, ask how you can be successful at this company.
“If you look forward 1 year from now and whoever you hire for this role is doing an awesome job, what do you picture them doing that makes them so good at their job?” This lets them know you’re focused on helping them be successful, and it helps you figure out what the role consists of. Be team-first!
Now you’ve nailed the interviews and they’re excited about how perfect you are for the role. It’s time to reel in the job offer…
Follow up strong! Don’t just thank them, but also provide value to them. “I enjoyed our conversation, and check out this article (related to what we talked about) for a customer acquisition strategy that could be valuable to your company.”
You want to write. You want to read. You want to do a triathlon. You want to make new friends. You want to change careers. You want to exercise. You want to start a company.
You’re thinking about it. Reading articles on it. Learning how it’ll work. Waiting for the perfect time to do it.
You’re thinking about it. It’s time you stop thinking.
Write the first page. Read the first chapter. Sign up for the triathlon. Sign up for the social club. Apply for the job. Go for a jog. Draw out the prototype.
Do it today. Don’t think about step 2. Just do step 1.
People assume that if they have a better strategy, they’ll see better results. This is why they buy a course about learning a language in 3 months or starting a business. Learning is a crutch that supports inaction. It feels like progress, but it’s not.
If your goal is to make progress, then you must stop strategizing, stop learning, stop thinking. Start doing.
It is not the things we learn nor the dreams we envision that determine our results, but rather the habits that we practice each day.
Start doing it today.
Almost gone are the days of shopping fast fashion brands. Companies from industry leaders to emerging brands are focusing on their societal impact now more than ever. These conscious brands care about people, the planet, and profits.
You may recognize this model because TOMS famously created it. For every pair of shoes TOMS sold, it donated a pair of shoes. Since then, other conscious brands like ROMA and Bombas have taken on the Buy One, Give One promise.
This model works best when the donations do not undermine the local economy, as TOMS found out when its shoe donations undercut local shoemakers in the community.
Brands take on specific causes and donate a percentage of sales or profits to organizations that help that cause.
For example, Patagonia donates 1% of sales to the preservation and restoration of the natural environment. While it may not sound like much, Patagonia has donated $140 million in cash and in-kind donations to domestic and international grassroots environmental groups since 1985.
Another example is Olori, a conscious brand that donates a percentage of sales to provide tuition for girls in Africa.
This model is the most blurry, as many brands claim to be sustainable. However, when done right, this model is the most impactful.
The truth is that fashion is incredibly wasteful. Most clothes you wear are made from material that will sit in landfills for hundreds of years. They were made using a process that wastes tons of water and emits tons of carbon. This contributes to environmental issues that affect our health and the health of our descendants.
Conscious brands are solving this by using natural materials, recycled post-consumer materials, or green processes. While donating to environmental causes is good, it just replaces the bucket under the overflowing sink. Being sustainable actually turns off the sink.
For example, SAOLA is a conscious shoe brand that makes kicks from recycled and bio-based materials like natural cork, natural algae, and recycled plastics.
The brands you know likely take advantage of disadvantaged people. These brands give overseas factory workers poor working conditions and poor wages, then turn around and sell their products back home for a hefty profit. Unfortunately, only 2% of garment workers around the world make a livable wage. This means they can’t afford basic needs.
A conscious brand gives opportunity to disadvantaged people. They empower their workers to get out of poverty, avoid human trafficking, or get an education.
For example, Daria Day is a conscious jewelry brand that works with artisans living in the remote mountain communities in the foothills of the K2 Mountain in Northern Pakistan – some of which are the most isolated and poor communities in the world. “By supporting the economically disadvantaged, Daria Day hopes to make a difference by breaking the cycle of poverty and to show that we are all connected.”
Another example is Fox & Robin, a conscious activewear brand that audits all the factories that handle its products and is the only activewear brand that publishes the wages of workers. Its goal is to ensure 100% of factory workers are paid a livable wage. “Two of our (eight) factories do not pay what we deem to be a livable wage to all employees. Additionally, the average workweek of our factory workers is 55-60 hours with one day off. As a small brand, we do not have a lot of leverage with these factories, but as we grow and gain more leverage, we are committed to pushing our factories to continually improve workers’ compensation and workplace conditions.”
Here at Choobs, we categorize brands by their cause. Some brands support environmental causes, while others support women’s causes. Whatever cause they support, all brands we sell are conscious brands!
Many people start their day with coffee and end their day with wine. In between coffee and wine, there’s soda, juice, energy drinks, milk, and smoothies.
But they don’t drink nearly enough of the most important thing… water. The truth is, 60% of the body is made up of water. We need to drink water in order to perform at our best (and survive).
Below, we’ll answer how much water you need, why you need it, if sparkling water counts, and the best ways to drink more!
Every day you lose water through your breath, perspiration, urine, and bowel movements. For your body to function properly, you must replenish its water supply by consuming beverages and foods that contain water.
If you don’t, your body has a system for controlling when and how much you drink. When your total water content goes below a certain level, thirst kicks in.
It’s hard to determine how much water you consume every day because there’s water in foods – especially fruits and vegetables – and drinks like milk and juice. You actually get an average of 20 percent of your water from the foods you eat.
So how many cups of pure water should you drink a day?
Men should drink 100 ounces (12.5 cups) of water, while women should drink 73 ounces (9 cups) of water every day. Gulp!
The best indication of whether you need more water or not is the color of your urine. Aim for pale, clear urine.
Our bodies need water for many reasons. Here are the most important:
Every office in America has one person with loads of La Croix, Sparkling Ice, or Bubly cans on their desk. Sparkling waters are taking over the world, although the writer of this hates the taste of them. (We know, it’s an “acquired taste”)
Fortunately, sparkling water does hydrate you just as well as still water. If the fizz helps you drink more water, go right ahead! Some sparkling waters may have more sodium than still water, which could make them less hydrating, so just pay attention to that.
Look, drinking the recommended amount of water is difficult. Who wants to think about and remember how many cups of water they’ve had today? Here’s the best way to make sure you’re getting enough water every day.
I used to just drink out of a normal cup, and I never knew how much water fit in it. Now, I have a 20-ounce water bottle and I can easily remember that I need to refill it 5 times a day. A woman would refill it 3.5 times.
Boom! Now I know how much water to drink.
And better yet, the brand I got my bottle from, Miir, donates a portion of revenue to fund clean water and healthy environment projects.
You can shop other conscious brands on Choobs!
You wear running shoes to run, basketball shoes to ball, and golf shoes to golf. Now you can wear… cannabis shoes to smoke? What?
There are different varieties of the cannabis plant. Both hemp and marijuana come from the same cannabis species, but hemp refers to the non-intoxicating (less than 0.3% THC) varieties and marijuana is the kind that… makes us eat Doritos.
You may have heard of hemp oil by now, but you haven’t seen shoes made from hemp. Allow me to introduce you…
Prepare yourself for an unusual startup story. Bernardo, the founder of 8000Kicks, was having a few beers and joints with friends one night when the idea came up to make a shoe for… smoking. It was a 5-in-the-morning kind of idea, but crazy ideas work sometimes.
Bernardo had seen some bags and wallets made of cannabis fibers before, so he decided to give it a shot. He asked the most unlikely person for help, his GRANDMA Otilia. She had over 50 years of experience in textiles, and together they worked with suppliers until they made the world’s first waterproof hemp shoe!
8000Kicks made these shoes to be comfortable for everyday adventure. They are lightweight and super flexible. They can flex and bounce back to their original shape even after years of action.
This footwear is for the active person, the challenger, the explorer. The only way to provide the best experience under any condition is to keep your feet dry. That’s why 8000Kicks shoes are splash-proof and dust-proof.
The team spent months traveling the globe looking for the right growers of hemp to guarantee a premium fabric that was strong and durable. You can rest assured that these shoes will last, keeping your feet safe.
While Nike uses polyester, rubber, cotton, and leather in their shoes, 8000Kicks uses hemp – it’s 100% vegan. Hemp can be grown as a renewable source for raw materials that can be incorporated into thousands of products! 8000Kicks uses this incredible plant to make their shoes and insoles.
Hemp has many environmental benefits. It is an attractive rotation crop for farmers. As it grows, hemp breathes in CO2, detoxifies the soil, and prevents soil erosion. Hemp requires much less water to grow — and no pesticides — so it is much more environmentally friendly than traditional crops.
And for the sole of the shoe, 8000Kicks uses Algae Bloom, thus removing harmful algae from our waterways.
The average carbon emissions for a pair of running shoes is 14Kg, but 8000Kicks’ process uses 71% less CO2, just 4.1Kg. They also use 70% less water.
And yes, hemp is legal everywhere in the world. You won’t get pulled over for wearing these shoes.
8000Kicks invests in capturing CO2 with the planting of trees. Every newly planted tree removes an average of 50 kilograms of CO2 from the atmosphere each year during its growth period of 20-50 years.
They have planted nearly 4,500 trees already! You can see their progress.
Choobs is an online marketplace for shopping conscious brands.
Summer 2020 was themed #StayInside, but summer of 2021 in America is the summer of #GoOutside. Get to concerts, plan vacations, go to bars, catch some games, see blockbuster movies.
Be the social creature that you were born to be. It’ll feel good.
And to feel even better, wear brands that do good for the world. You can look good and feel like you’re contributing to the betterment of society!
These swim trunks are stretchy and dry quickly. We personally love them for a game of beach volleyball followed by a dip in the lake. The waistband loops are there to hold your sunglasses or clip a keychain. It’s made from 65% recycled plastic bottles! See more styles from Junk In Your Trunks.
The Jasmine is a classic, Greco-Roman style sandal. What this means for those of us in the 21st century is that there is a reason that these sandals are so timeless – they simply always look beautiful. It has a super cushy foam core mid-sole made from high quality foam to offer support and durability. Handcrafted with ethically sourced and fairly traded leather. The soles are made from upcycled tires. See more styles from Brave Soles.
Want to feel like you’re in Cabo this Summer? This Cabo Wabo Braid Headband and Cabo Wabo Darling Scrunchie are cute accessories for dinner on the beach. Better yet, when you buy a headband from Headbands of Hope, they donate a headband to a child with an illness. See their whole headband catalog.
Urban vibes, minimalist style. The Mindo is your next everyday shoe. Comfy, ultra-light, and 100% vegan. It’s so sustainable! Made from recycled plastics, natural cork, harvested algae, and organic cotton. 1% of sales is donated to wildlife preservation. See SAOLA’s other styles.
Beautiful rose gold sunnies, fully reflective. Let them stop and stare! This signature style from TopFoxx has become popular with celebrities. And for every pair of sunnies you buy, TopFoxx donates a pair of reading glasses to disadvantaged women. See all their styles of sunglasses and blue light glasses.
These super soft and lightweight shorts fit all sizes 0-12. They can be worn high or low waisted – for a yoga class, as a beach coverup, or as boutique loungewear. Pack them on your next vacation! PIYOGA donates 10% of net profits to sea turtle conservation. See their many styles of shorts and lounge pants.
The award-winning Ocean Bottle keeps cold drinks cold, and hot drinks hot. Unlike most reusable bottles, these bottles are 100% dishwasher safe. Ocean Bottle cleans up 1,000 plastic bottles before they enter the ocean for every purchase you make! See their other colors.
“There is something magical that happens when you slow down, pause, take a deep breath and realize the most important thing in the world is THIS MOMENT. You become grateful for this and everything that is around you. We are ALIVE.” This super soft and durable tank is great for showing your gratitude for life this summer. Karma Collective donates 10% of profits to provide homes to the most vulnerable families around the world. See all their tanks and tees.
This sky blue & white hand-dyed heavyweight t-shirt is a great look for summer. 15% of profits are donated towards mental health research. See all their hand-dyed clothing.
The perfect top for a workout or a dip in the ocean due to its high-end silky soft bathing suit material. A popular variation to the sports bra alone, the ORO Cropped Tank hits right at the waistline to cover up, while still showing a little skin. It’s also SPF 50 so you don’t have to hurt yourself or our reefs with chemical-heavy sunscreens. A local organization that supports women and children in San Pancho, Mexico, will receive $10 USD every single time a pair of ORO women’s leggings is purchased.
Solid black shorts with light blue compression. Two traditional deep pockets. Soft, thin, sweat-wicking liner. 100% of the factory workers who made these are paid a livable wage. See all of Fox & Robin’s activewear.
Choobs is an online marketplace for shopping conscious clothing brands.
Jane lived with her two best friends in a just-good-enough 3 bedroom city apartment. Her first job out of college paid her a nice $68,000. She took public transportation to work, went out on most weekends, and bought some new outfits every Spring. Her kitchen utensils and couch were kindly passed down to her. She was happy!
Now 30 and a couple promotions later, Jane was making $100,000. She moved to a studio by herself to have more personal space. She adopted a puppy, joined a boutique fitness club, and occasionally tried out Michelin star restaurants. Those passed-down utensils and coffee maker wouldn’t cut it anymore… an espresso machine was “totally worth it.” That once-a-year camping weekend required the best camping gear. Vacations in Cabo and New York City helped her escape her annoying boss for a while. Jane gifted her friends nice things for their birthdays, and her friends gifted Jane nice things in return. What was previously a luxury now became a necessity.
At 36, Jane was married and her second kid was on the way! Her new manager title came with a juicy salary of $150,000 (to match her 55-hour work weeks). Her old studio seems like a nightmare now in her newly-renovated suburban home. A new car, lawn service, and nanny became necessary.
Some expenses became trivial. A thousand dollars for bikes, a TV, or flights to Europe didn’t bat an eye. She couldn’t make it to the boutique gym much, but she kept her membership just to avoid that guilt that comes from quitting. Jane couldn’t make the camping trip anymore – her babies wouldn’t love sleeping on the ground – so the fancy camping gear sat idly in the shed.
You may know someone like Jane. Why am I telling you about her?
Lifestyle Inflation refers to an increase in spending when an individual’s income goes up. All this time, Jane has been earning more and more money. But she has responded by spending more and more money.
It is what causes people to get stuck in a cycle of living paycheck to paycheck where they have just enough money to pay the bills every month. (Yes, someone who makes $150,000 can live paycheck to paycheck. In fact, Johnny Depp is now dead broke after earning $650 million in his career. And Nicolas Cage blew his $150 million fortune. They were trapped in Lifestyle Inflation too.)
Jane had placed great emphasis on the acquisition of objects in order to achieve happiness. She felt she deserved all the fancy things – a lavish wedding, nice house, brand new car, modern appliances, wine subscriptions, food delivery, skis, bikes, dresses. She worked so hard, why shouldn’t she get to have these things??
Companies exist to market how buying their thing will make Jane happier, and she fell for it. What she hadn’t realized yet was that buying things didn’t really make her happier.
If Jane were miserable at her job, she couldn’t take a lower salary at a company that would make her happier. She couldn’t start her dream company. She couldn’t stop working altogether to care for her kids full-time. Her lifestyle wouldn’t allow this.
How would she keep making mortgage payments on that house she just moved into? How would she afford her car payments? Her boutique gym, wine, Euro trips? Jane can’t take a pay cut. Her lifestyle owns her.
“She could just change her lifestyle.” Ah, yes. Just change her lifestyle. Sell her house and downsize, trade her car for a used one, take her kids out of private school, learn to cook instead of getting meals delivered, and turn down her friends’ annual boujee vacation. Easy!
It’s unlikely that Jane would be able to do this. Humans are social creatures, and we care what our friends and neighbors think of us. What will everyone think of Jane’s massive lifestyle change? Is she having a mid-life crisis? Did she get laid off?
Plus, humans suck at change. Our habits define us, and Jane built a habit of being fancy. It’s extremely difficult to settle for less. It’s extremely difficult to get out of this trap.
People tend to increase their spending when their income increases because they believe that the additional goods and services they can now buy will make them happier. Often those purchases don’t actually make them happier. A better option would be to work toward financial independence by saving more.
Avoiding lifestyle inflation can mean achieving financial independence at a younger age, having the financial flexibility to choose a dream job over a higher-paying option, and retiring early.
As your income goes up, keep your expenses even or only slightly increased. Be satisfied with what you have, live below your means, and don’t get too fancy. Value experiences and relationships over things.
If you do this, you will have the freedom of not being owned by your lifestyle. You will feel free from annoying bosses, unpredictable health issues, the Joneses next door, and even an ‘oops’ baby. You will be happier, cleaner, and more at peace.
What could make Jane happier? Feeling satisfied – like she doesn’t need more, but has just enough. Doing a job she loves, even at a lower salary. Feeling secure in case of an unforeseen setback, like a layoff or cancer diagnosis. Retiring early. Learning and growing.
Not buying things.
While Jane tries to get out of the Lifestyle Inflation trap, you must avoid it altogether.
RELATED: Become More Conscious By Doing This
Choobs is an online marketplace to shop clothing from the best conscious brands.
We’re excited to offer another awesome conscious brand to the Choobs marketplace, and we think you’ll love them too!
SAOLA is on a mission to design casual kicks that look good, feel great, and are made with as many eco-friendly materials as possible. They are outdoor lovers, parents of future generations, and they are dedicated to making a difference.
SAOLA shoes are super comfortable and extra light. They’re so soft, you can even wear them barefoot! The insoles are made from natural cork, which makes you feel like you’re walking on a cloud.
These shoes are light as a feather! They weigh less than 0.4 pounds – lighter than Allbirds!
SAOLAs are priced fairly compared to other shoe brands, especially other conscious brands. You can get a great pair of shoes for as little as $69, and the maximum you’ll pay is $99.
A bonus is that you’ll get free shipping!
SAOLA knows that sixty to seventy percent of the environmental footprint of a pair of shoes is a result of the product’s materials, so they’ve made eco-construction the central pillar of SAOLA’s shoe development. They carefully selected the materials that go into the shoes…
As mentioned, the comfy insoles are made of natural cork. An advantage of natural cork is that the bark can be harvested without cutting down the trees! These trees continue to grow and generate a new bark which can be taken again a few years later.
The uppers of SAOLA shoes are made with recycled plastic bottles, otherwise known as PET. When recycled, PET goes through a cleaning, grinding, and melting process that results in a thread, giving second life to plastic and reducing trash in our landfills. And what happens to this thread? Well, it’s then woven into various fabrics to create the comfy and stylish uppers for SAOLA shoes. Depending on the style, each pair of SAOLA shoes contains between 3 and 7 recycled PET bottles.
If that’s not enough, check this out… Rising temperatures and excess chemicals in our lakes and rivers contribute to the growth of algae – harming the lives of plants, animals, and humans. SAOLA partnered with the team at Bloom Foam to harvest harmful algae and create eco-friendly, bio-sourced materials for the insoles and outsoles of their shoes. Bloom Foam removes harmful algae from the water and puts it through a process that dries, crushes, and converts it into powder. This powder is then mixed with EVA (a synthetic material) to become Algae Foam, used for sole construction. Using Algae Foam allows SAOLA to use fifteen to twenty percent less synthetic materials in their soles, cleans lakes of harmful algae, and prevents the release of CO2 into the atmosphere. Now that’s what we call a win for mother nature and a win for your feet!
Oh, and the laces are made from organic cotton.
Not only can you buy shoes that are comfy and sustainable, but you can also help support SAOLA’s social mission. SAOLA has been committed to the preservation of wildlife since its creation. It’s even in the name… the Saola is one of the rarest animals found on our planet with only 700 or so animals left.
This conscious brand donates one percent of sales to wildlife conservation projects so that in another 40 years, our planet’s animals are not a thing of the past.
SAOLA donates this money to MWALUA WILDLIFE TRUST, a grassroots organization in Africa that is fighting droughts to supply sustainable water systems to wildlife communities, while also promoting human-wildlife coexistence. Volunteers work with communities to raise awareness about conservation, promote ecological restoration, and increase ethical economic opportunities to protect Kenya’s nature and biodiversity.
Like all my favorite things, SAOLAs are easy to clean! Throw them in the wash (on cold) and you can also tumble dry them on low.
RELATED: Shop Consciously: Karma Collective
Choobs is an online marketplace for shopping socially conscious brands!